Mass Studies is an architecture firm based in Seoul, Korea, founded in 2003 by designer Minsuk Cho.
The firm recently completed its retail store project for Ann Demeulemeester.
The building has four floors: the store itself, a warehouse and restaurants on the upper floors. The facade of the house is surrounded by hedges and is filled with vegetation all year round. The studio focuses on the problems of everyday life of the Korean population and their wishes.
Shopping is increasing every day, and the location in a residential, densely populated area only contributes to this.